Since it focuses on target and specific targets Performance Marketing is very useful for achieving concrete and easytoquantify results. Thanks to tracking pixels it is possible to record clicks conversions sales and subscriptions in real time. In fact in Performance Marketing strategies constant monitoring is essential and periodic optimization of campaigns is the basis of their success . A question we are often ask are branding campaigns and performance campaigns still on two different levels.
Lets start first from
Their distinction Brand Advertising us Slovenia WhatsApp Number List when the mission is to spread the popularity of a product brand or company to the target audience. The objective of a brand awareness campaign is to define and enhance the identity of a brand making its products and services immiately recognizable to users. Performance Advertising us when the mission is not to increase the awareness of a brand but to achieve concrete results for the company in terms of actions be they sales registrations for a service or simple requests for information already in the short term.
Online planning tools may
Vary depending on the type of Philippine Phone Number List campaign some are more suitable for brand campaigns others are more suitable for performanceorient campaigns. limit way a brand campaign will produce performance for the company and vice versa a performance campaign will produce an elevation of the brand. One therefore does not completely exclude the other. What are the channels for conveying performance campaigns Among the main sources of traffic are search engines with sponsor ads e.g. Google Adwords or natural positioning in SERPs SEO DEM Direct Email Marketing which consists in sending communications via email bas on profiles and interests Native Advertising advertisements within an itorial context where however it is clear that they are sponsor article.