What is the effort that you really ne to put in? This is important to understand before you embark on an seo program so that you can determine how to allocate your resources. In other words. The program nes all of your attention. Carefully map out your seo strategy Do […]
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Sharing case studies on social mia will allow your b2b to showcase your success to date. This can help to build trust with your b2b audience. Showing them that you are reliable. If they have a ne for your product or service. Case studies will show them that you have […]
Working with a digital marketing agency is also an option Working with a digital marketing agency partner is also a good option. The benefits of working with an agency is that they are efficient and knowlge. They will get to know your company inside and out and work with you […]
Keeping digital marketing in-house Written by nick stamoulis There are a lot of options for how to strategize and implement your digital marketing. The basic idea is you can outsource pieces of this strategy to contractors. You can entrust a digital agency to take care of the whole thing. You […]
She measur outcomes. Not just the size “purpose defines goals.” says handley. “my purpose is to nurture and have fun. That keeps me focus on what matters. Which is probably different than what most newsletters look at.” handley says she doesn’t look at click-through rates like many other newsletter writers […]
Screenshot of ann’s newsletter. Handley highlights the main talking points in her newsletter with easily skimmable bullets and a lot of white space between paragraphs. Source. Short. Purposeful sentences. Paragraphs. And sections break up the visual density of longer newsletters. White space allows the reader to easily skim the content […]
She surpris her readers Many of handley’s best-performing emails have been the ones that are unique in some way. Or. As handley likes to say. “not business as usual.” handley accomplishes this by using paradoxes or contrarian ideas that pique the reader’s interest. Ann handley newsletter title. Is this email […]
Screenshot from ann handley’s newsletter. Handley lets her readers know exactly what her newsletter is about right from the start. Handley’s subject lines and graphics illustrate clearly that this newsletter is about writing. Source. She built relationships. Not just a list Handley said she initially implement a pop-up window to […]
Handley’s newsletter is known for its story-bas insights. Joyful tone. And actionable advice. It dances to the beat of its own drum while providing real value to its readers. Marketers and non-marketers alike rave about it. So how does this magic happen? We sat down with handley to find out […]
There are several content syndication formats, and each one has its advantages and disadvantages that you should consider before deciding which one is right for you. Anyone can do it, and there is no need for expensive equipment. You can write an article about any topic imaginable anywhere at any […]
